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Privacy notice

Last updated: 22 October 2026

This notice explains how Mensova Ltd collects and uses personal information when you visit mensova.com, take our benchmark, or contact us. It also explains your rights and how to exercise them.

1. Who we are

Mensova Ltd (“Mensova”, “we”, “us”) is the controller of the personal information described in this notice. We are a company registered in England and Wales (company number 17529998) with our registered office at 128 City Road, London, EC1V 2NX. We are registered with the Information Commissioner’s Office under registration number ZC282574.

You can contact us about anything in this notice at hello@mensova.com.

This notice covers our website and marketing activities. If your organisation uses the Mensova platform, the way we handle data within the platform is set out in your agreement with us.

2. Information we collect

Information you give us

  • When you contact us: your name, email address, organisation and anything you include in your message.
  • When you take the benchmark: the details you enter, such as your name, work email, organisation and role, together with your answers and the score generated from them.

Information collected when you use the site

  • Technical information that your browser sends when it loads our pages, the explainer video and our fonts, such as your IP address, browser and device type, the pages you request and the date and time of your visit. This is processed by the service providers listed in section 5 so that the site works and stays secure.

We do not ask for, and ask you not to send us, sensitive information such as health details or information about criminal convictions.

3. How we use your information

Data protection law requires us to have a lawful basis for each way we use personal information. These are ours:

PurposeInformation usedLawful basis
Responding to your enquiryContact details and your messageLegitimate interests: responding to people who contact us
Providing your benchmark resultsBenchmark details, answers and scoreLegitimate interests: providing the results you asked for
Following up about Mensova after your benchmark or enquiryName, work email, organisation, role and resultsLegitimate interests: telling business contacts about relevant services. Where the law requires consent, we will ask for it first
Improving the benchmark and understanding how organisations manage AIAnswers and scores, aggregated or de-identified where possibleLegitimate interests: developing our products and research
Running and securing the websiteTechnical informationLegitimate interests: keeping the site available and secure
Meeting legal obligations and handling disputesAny of the above, as neededLegal obligation, or legitimate interests in establishing or defending legal claims

Where we rely on legitimate interests, we have considered your interests and rights and believe they are not overridden by ours. You can ask us for details of that assessment.

4. Marketing

We only send marketing emails where the law allows, which for business contacts usually means telling you about services relevant to your work. Every marketing email includes a simple way to unsubscribe, and you can also opt out at any time by emailing hello@mensova.com. We will keep a record of your request so that we do not contact you again.

We do not sell your personal information.

5. Who we share information with

We use trusted service providers who process personal information on our behalf and only on our instructions:

ProviderWhat they doLocation
Netlify, Inc.Hosts this websiteUnited States
Hyper Targeted Marketing Limited trading as ScoreAppRuns the benchmark quiz and stores your answers and resultsUnited Kingdom
BunnyWay d.o.o. (bunny.net)Hosts and streams our explainer videoEuropean Union
Google (Google Fonts)Supplies the fonts used on this site; your browser requests them directly from GoogleUnited States and other countries
Google (Google Workspace)Sends and stores our emailUnited States
Beehiiv Inc.Manages our business contactsUnited States

We may also share information with our professional advisers, with authorities where the law requires it, or with a buyer or investor as part of a sale, merger or investment, subject to confidentiality.

6. International transfers

Some of our providers process information outside the UK. Where they do, we make sure it is protected by an approved safeguard, such as UK adequacy regulations (which cover the European Union and, for certified organisations, the UK Extension to the EU–US Data Privacy Framework) or the UK International Data Transfer Agreement or Addendum. You can ask us for more information about these safeguards.

7. How long we keep information

  • Enquiries: up to 2 yearsafter our last contact with you.
  • Benchmark submissions: up to 2 years after you complete the benchmark, unless you ask us to delete them sooner.
  • Marketing: until you unsubscribe. We then keep a minimal record so that we do not contact you again.
  • Technical information: for the periods set by our hosting and video providers, which are typically short.

If you become a customer, we keep the information we need to manage that relationship for as long as it lasts and for a reasonable period afterwards.

8. Cookies and similar technologies

Our own pages do not set cookies. Some embedded services may use cookies or similar technologies to work: for example, the benchmark quiz may remember your progress, and the video player may collect anonymous performance statistics. We do not use advertising cookies.

9. Your rights

You have the right to:

  • ask for a copy of the personal information we hold about you;
  • ask us to correct information that is inaccurate or incomplete;
  • ask us to delete your information;
  • ask us to restrict how we use your information;
  • object to how we use your information, including an absolute right to object to direct marketing;
  • ask us to transfer information you gave us to you or another organisation, where applicable;
  • withdraw your consent at any time, where we rely on consent.

To exercise any of these rights, email hello@mensova.com. We will respond within one month. We may need to confirm your identity first.

If you are unhappy with how we have handled your information, please contact us first so we can try to put it right. You also have the right to complain to the Information Commissioner’s Office at ico.org.uk/make-a-complaint or on 0303 123 1113.

10. Security

We use appropriate technical and organisational measures to protect personal information, and we choose service providers that do the same. No method of sending information over the internet is completely secure, but we work to protect the information we hold.

11. Children

Our website and services are intended for business audiences and are not directed at children.

12. Changes to this notice

We may update this notice from time to time. The date at the top shows when it was last changed. If we make significant changes, we will take reasonable steps to let you know.

Mensova  ·  The system of record for organisational AI competency  ·  © 2026
Mensova Ltd, 128 City Road, London, EC1V 2NX
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